• “We The Corporations” Author Adam Winkler

    Bennet Kelley speaks with Adam Winkler, author of We the Corporations: How American Businesses Won Their Civil Rights. The book sheds light on one of the most successful, yet least known civil rights movements in American history. Like minorities and women, corporations too have fought to win equal rights under the Constitution—and today they have… Original Air Date: April 18, 2018
  • Innovating Mobile Ad Creatives To Ignite Consumer Connection And Engagement

    Our host Peggy Anne Salz catches up with Walter T. Geer III, a creative visionary well-known for transforming advertising through innovative ad creatives, to discuss how (and why) innovative approaches and formats that push the boundaries are also driving deeper customer connection. Walter holds six U.S Patents for digital ad formats and has a long track record implementing creative strategies for a variety of publishers and leading technology and media companies including Google, Viacom and MySpace. He draws from his career learnings to offer actionable advice about what marketers need to understand and undertake in order to ignite consumer emotions and impact brand engagement. Original Air Date: April 18, 2018
  • The World of WordPress Membership Sites

    In this episode of PressThis, we dive deep into the world of membership sites. As platforms emerge that support the membership experience without the need for a developer, businesses leaders and agency customers are asking themselves “Why even use WordPress for membership sites?”. Listen now to hear Blair Williams of Member Press as he shares his thoughts on why he thinks there’s never been a better time to build a WordPress membership site. We explore trends in the membership space and how others are using the power of the WordPress framework to build amazing membership experiences. Listen now to learn ideas for how you can incorporate membership strategy into your business or ideas on things you can deliver for your customers! Original Air Date: April 17, 2018
  • What’s Your 1-Minute Pitch?

    Remember elevator pitches? Well, elevators may not be the only place you find the venture capitalists you want to tell about your company. There are lots of other places you may get 30 seconds or a full minute, if you are lucky, to pitch someone who has the resources to move your startup forward. Gillian and Anne discuss how to make sure your 1-minute pitch remains focused. How to hit all the items on your punch list. How to approach such people in the first place. Gillian has a fool-proof method and she has never been turned down, but it’s no shortcut. Listen in for tips on how to perfect your ‘elevator pitch’ and how to get that follow-on meeting in their office for more than just a minute. Original Air Date: April 16, 2018
  • THE Small Business Expert Susan Solvic

    Today on Entrepreneur Effect we are joined by Susan Solvic, THE Small Business Expert. An Internet pioneer, Solovic was the CEO and co-founder of one of the first video-based Internet sites, a company she grew from its infancy to a million dollar plus entity. In 2006, she accepted the Stevie Award (the Oscar’s of business) on behalf of the company for the Most Innovative Company under 100 employees; that same year the company was voted the Best Investment Opportunity at a Venture Forum in the Silicon Valley. A media personality, Solovic is a former small business contributor for ABC News and hosted a syndicated radio program, It’s Your Biz. She appears regularly as a small business expert on Fox Business, Fox News, The Wall Street Journal’s “Lunch Break”, MSNBC, CNN, CNBC and many other stations across the country. She hosted her own PBS special called Reinvent Yourself Now: Become Self-Reliant in an Unpredictable World. In addition to television and radio appearances, Solovic is a featured blogger on numerous sites, including Constant Contact, Entrepreneur, AT&T Business Circle, FoxBusiness.com, MasterCard, Intuit, The Pulse of IT (HP) and Samsung. Solovic was recently named in the Top 10 of both SAP’s “Top 51 Potential Human Influencers” and she consistently ranks in the top 5 of the “Top 100 Small Business Experts to Follow on Twitter” She has written four bestselling books which have been translated into multiple languages. Original Air Date: April 16, 2018
  • How To Power B2B Marketing With Effective And Engaging Video Storytelling

    Our host Peggy Anne Salz from MobileGroove catches up with David Berkowitz, Head of Marketing at Storyhunter, the world's leading media and video production marketplace, to discuss how B2B marketers can use effective and engaging video storytelling to grow their network and their business. It’s an activity that can take many marketers out of their comfort zone, which is why Storyhunter manages a platform that connects its clients with a vetted network of over 20,000 producers, filmmakers, and journalists across in 180+ countries to produce branded content that clicks with audiences. David also draws from his long track record in social media marketing and storytelling to talk about video trends including the role of mobile, the rise of 360 video and the stories that move audiences most. Original Air Date: April 11, 2018
  • WP News: Word Around the Campfire

    In this months news roundup episode "Word Around the Campfire" we explore publically digestable insights into how Google thinks about page speed ... the pending end of life of PHP 5.6 and the massive impact that will have to the WordPress community... Guttenberg updates, timing and launch drama.. free wild card SSL certificates... and a crypto mining malware attack affecting 50K WordPress sites. Don't miss out on these valuable insights and news events from the world of WordPress in this episode of Press This. Listen now! Original Air Date: April 10, 2018
  • Assisting Women In Creating Supportive Learning Communities

    Today on Purse Strings our gues is Keisha Rivers, Chief Outcomes Facilitator for the KARS Group. The KARS Group faciliates outcomes for personal and professional success and offers a development series for women called Mindset 2 Mastery.  This program takes into consideration the various other factors that women face in their careers (i.e, work-life balance, diversity and inclusion issues, confidence, self-talk, etc.) that men traditionally don't have to worry about and creates applicable solutions.  We assist women in creating supportive learning communities where they can receive support, guidance and insight to help them achieve their goals and provide guidance in the creation of win-win strategic partnerships and collaborative relationships. Keisha A. Rivers is the founder and Chief Outcome Facilitator of The KARS Group, LTD, specializing in facilitated outcome strategies and action planning for clients of all sizes and industries. She is also the founder and Executive Director of The KARS Institute for Learning & Collaboration, a 501(c)3 nonprofit organization whose mission is to provide training, resources and support to new and emerging nonprofits. Original Air Date: April 10, 2018
  • Impact of EU Price Regulations on Advertisers and the Death of Audiences

    Impact of EU Price Regulations on Advertisers, remarketing custom lists, email lists and the death of audiences are all weighed on as David Szetela speaks with Third Door Media's paid media reporter, Ginny Marvin. Plus, they discuss how Google announced more ways for users to control the Google-served ads they see. The changes will have implications for advertisers, particularly those who are running remarketing campaigns. Original Air Date: April 5, 2018
  • Facebook Data Fallout; Apple Hires Google’s A.I. Chief​

    ​Facebook said Wednesday​ that as many as 87 million people might have had their data accessed — an increase from the 50 million disclosed in published reports. Apple Hires Google’s A.I. Chief​ as Ben Gomes To Take Over Search At Google​, John Giannandrea Steps Down​. John Giannandrea who replaced Amit Singhal as head of Google Search is going to Apple.​ Plus, how structured Data helps a site rank​, SEO for Rich Results: How to Find & Fix Structured Data Errors​ and Blockchain and SEO​. Original Air Date: April 5, 2018
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