• Word Around the Campfire - WordPress News

    In this episode of PressThis we discuss the latest news and updates in the WordPress community. This is a huge episode covering some very big news in WordPress core, movers in the WP product world, and from around the community. Don't miss this chance to keep up with the latest news in WordPress, so you can adjust your strategy and stay a step ahead. Listen now! Original Air Date: August 14, 2018
  • Innovating business in a new industry

    Neely Tamminga is CEO and Chief Whiteboard Artist of DISTILL. During her 20-year career on Wall Street, Neely would routinely apply seemingly imperfect and disparate data to help ground conversations about consumer behavior to money managers and institutional investors. Neely is considered a consumer behavior expert with insights that span all demographics and across all key areas of discretionary spending. Key career awards include top sell-side analyst in The Wall Street Journal Best on the Street analyst. Original Air Date: August 14, 2018
  • Growing A Business All Because Of Work Culture

    Today on Entrepreneur Effect our host is joined by Scott J. Bintz. Scott, an e-commerce entrepreneur, author, and founder of Realtruck.com. RealTruck began in the basement of a duplex in 1998, that grew into a 100+ million dollar e-commerce super-store from North Dakota. Recognized as a Top Place to work by ND Young Peoples & Prairie Business Magazine. All because of work culture. Scott would love to share his experiences and knowledge in e-commerce, marketing, or business culture with your audience. Letting people know that it does matter where you come from, you can still succeed. Grew up poor in a trailer park, single mom was a waitress. Got a grant to go to college and was in military to pay for college, got a degree in economics. Went into the wireless industry then started the 2 year contract with discounted phone-won an award for the promo. Was demoted even though it exploded sales and commissions. Left that job and worked with a startup making pickup bed covers-set up dealers. Started his own business repping manufacturers and connected them with dealers to sell the covers. Set up a local brick and mortar and worked the trade show circuit. Talked some dealers into doing a TV ad and it worked. Bought his first online order, and started thinking that would be a good way to sell the pickup covers, by selling online with video of TV ad. Had a friend who was in school to be a web developer. None of the dealers wanted to do it. Set up a test on their own and made sales the first day they launched so he went to dealers to tell them they had to start selling online. Grew into an e-commerce company, RealTruc-started in his basement. Dropshipped everything and grew to $8million. Won an award for innovation and started looking into the culture, and started identifying as an e-commerce company that sells truck accessories. Started noticing Zappos and liked the business model and toured them and he got re-inspired to bet it all on culture. Wrote core values and put them on the wall a year later no one embraced them! Original Air Date: August 13, 2018
  • How to Hire a Virtual Team to Help Take Care of Things So You Can Take Time Off (Ep.509)

    James and Arlene talk about How to Hire a Virtual Team to Help Take Care of Things So You Can Take Time Off. They talk about the benefits of project management applications. Their app of choice is Basecamp, which helps groups of people to finish projects together. For example, Arlene uploads project descriptions and assigns tasks to her team members. As each person finishes their part of the job, they tick it off as complete in Basecamp. Original Air Date: August 10, 2018
  • How To Design Customer Experiences To Keep Your Brand Fresh, Relevant And Remarkable

    Marketers are spending more money to reach fewer people less often--which is why more consumers are choosing ad blocking tech and other ways to filter out the noise and bad customer experiences. The only way to break out of this Catch-22 is to design moments and experiences that capture our hearts, minds and wallets. Our host Peggy Anne Salz catches up with Aaron Keller, co-author of The Physics of Brand and CEO at Capsule, a strategic brand design agency, to walk through ways you can design memorable moments for each sensory channel and orchestrate efforts to deliver multi-sensory experiences that ensure your brand will survive and thrive. Aaron also tells us why impressions are outdated and irrelevant metric in a market where engagement is the prize. Original Air Date: August 8, 2018
  • Community Involvement To Mental Health In Freelancing

    "Today we’ll be talking with Scott DeLuzio about a broad range of topics ranging from community involvement to mental health in freelancing. As a soldier, Scott brings unique perspective to the development world. We’ll talk a bit about how that experience equips him in a career in freelancing and product development. We’ll touch on WordCamps, freelancing, and how mental health plays an important role in our work lives. " Original Air Date: August 7, 2018
  • Google Marketing Live 2018 Recap

    Google Marketing Live 2018 Recap with Optmyzr Co-Founder Frederick Vallaeys as he tells us how he took part in a live-on-the-scene panel discussion with other industry experts to discuss trends that are shaping search – both from within Google as well as the broader search universe. Original Air Date: August 2, 2018
  • Google Broad Core Algorithm Update Confirmed

    ​Google Confirms Broad Core Algorithm Update: The Facts & Advice;​ ​Google mobile speed update​ has no impact on general mobile rankings​; Bing Ads rolls out Target CPA & Maximize Conversions​bidding strategies​. Original Air Date: August 2, 2018
  • The 6 Steps YOU Must Follow to Select a Profitable Affiliate Marketing Niche (ep.508)

    James Martell shares 6 Steps YOU Must Follow to Select a Profitable Affiliate Marketing Niche. Check out these steps and make sure to take notes sure to help to grow to provide opportunities for affiliate marketers. Original Air Date: August 2, 2018
  • ASO Best Practices: Debunking The Myths To Drive Results For Your App

    Sweeping changes across the app stores may give a slight boost to discoverability, but they also turn up the pressure on app developers and marketers to get smarter about ASO (App Store Optimization). The drive to interrogate the data and the determination to ask the right questions are essential, and so is a firm grasp of ASO best practices. We get it all when our host Peggy Anne Salz catches up with Dave Bell, Co-Founder and CEO of Gummicube, a company providing App Store Optimization and App Store Intelligence software and services to growth marketers and app developers. Dave walks us through the hard numbers and the hard truths to bust myths around the ASO opportunities and obstacles you can encounter as work to take your app from good to great. Original Air Date: August 1, 2018
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